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Taco Bell Testing Delivery Service With DoorDash

July 8, 2015 By Marlene R. Litten

Taco Bell Testing Delivery Service

Taco Bell lovers rejoice. If all goes well, you will soon find yourself in need of nothing else than a working phone when you have a taco craving. According to USA Today, Taco Bell has just started testing their delivery service in areas close to 200 of their restaurants.

The future of the service looks promising as this is not the first step the company is taking towards implementing it. Back in May the fast food chain reported testing the very same delivery service in areas highly populated by college students.

Starting today (July 8,2015), in you happen ton live in Los Angeles, Dallas, Orange County, California and the San Francisco Bay area, you may be one if the lucky customers who can pick the phone and simply order in, rather than having to get dressed, get in the car and drive all the way to the closest Taco Bell restaurant.

The delivery service was possible thanks to a partnership that the company signed with DoorDash. Customers who want Taco Bell to come to them will have to use either the DoorDash smartphone app or the DoorDash website in order to specify their order.

The fast food chain’s partner will then send the order forward to the Taco Bell restaurant that’s closest to where you are, go pick it from them and bring it to you. The DoorDash is also designed to inform customers when the delivery person is approaching their home or their office in order to make sure that they will be available to open the door.

There’s no price limit on a minimum order, however Taco Bell does inform that a $3.99 flat fee will be added to each order that the company receives, and also encourage its customers not to forget to give their designated drivers a decent tip.

Tressie Lieberman, vice president of innovation over at Taco Bell gave a statement saying that limited testing already took place at select restaurants in Dallas, California, Palo Alto, Orange County and San Jose, and that the average delivery time was 38 minutes from when a customer placed an order.

Lieberman went on to add that the delivery service was very much a feature the company considered in order to accommodate their clients as many of them had been requesting it for a while. It had gotten to the points where it was the most often encountered request.

But truth be told Taco Bell may have also considered the service due to pressure applied by competing brands such as Burger King, McDonald’s and even Starbucks. All three rivals have begun their own rounds of testing.

Image Source: thedailymeal.net

  • About the Author

About Marlene R. Litten

Marlene has always been a journalist at heart, though her wordsmithing capabilities helped her contribute to a multitude of blogs before finally settling for the online press. She strongly advocates for those treated unjustly and likes to cover US and World news.

Filed Under: Business

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